About Laudon Design AB

Get in touch!​

For any question or inquiry, please email me at info(@)laudon.se.
Or call me at +46(0)705408900 and I will get back to you as soon as possible.

Laudon Design is an independent type studio, established in Gothenburg by Carolina Laudon in 1997. The studio is dedicated to bespoken type design and lettering art, font development, typography and spreading knowledge about typography and type design, its history, technology and expressions.

The studio production includes some of the most used corporate typefaces in Sweden, like Monopol for Systembolaget, LF for Länsförsäkringar, Rusta Pris for Rusta AB, DN Bodoni and DN Grotesk (together with Pangea Design). Other clients include Volvo AB, Arla, White Architects, Svenska Jägarförbundet, Unga Klara theatre, Insurance company If, design agencies F&B Happy and Identity Works as well as ad agency F&B. Laudon also has a long record of book design and book typography, custom lettering with monograms, as well as graphic design work.

portrait of Carolina Laudon by Sören Håkanlind.

Carolina Laudon, an acclaimed typeface designer and lecturer, runs this design studio, Laudon Design AB. Her portfolio includes prominent corporate typefaces for entities like MTRX, Oatly, and Systembolaget. Additionally, she is a skilled web designer and programmer, instructing CSS. Carolina serves on the board of ATypI as first female president and Board of Directors 2019– after many years as a Country Delegate. In 2022, she received a decade-long scholarship from Konstnärsnämnden. Swedish Television showcased her work in 2017, and in 2014, she earned the Sten A Olsson Foundation for Research and Culture’s prestigious Cultural Prize. In 2012 she received The Berling Award, Sweden’s most prestigious typographic design award.

For many years she has worked as a lecturer in typography and type design at prominent design institutions, Berghs, Konstfack, Linnaeus University, and various other institutions. Beyond academia, Carolina has contributed as a lecturer for CAP&Design, Adobe Sweden, Creative Days, and more. With a master’s degree in Graphic Design from HDK (GU) and a diverse range of studies, including Book History, Practical Design Research, Intellectual Property Law, and Design Politics, Carolina continues her passion for learning.