Länsförsäkringar Rubik

Länsförsäkringar AB is one of Sweden’s largest insurance companies. It holds pensions, house insurances and life insurances. The font is used for their logotype and for all communication from print to digital. The shapes are based on German fat face from the late 19th century.  I have made all the parts of the font, both the type design, the digital font technology and web specifics.

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